Tonopah Brewery

Logo  I  Beer Names  I  Label  I  Package  I  Apparel

Tonopah Brewing Co’s identity design sprang from a legacy up to the neck in lore, both beauty and brawn. A pickaxe as a “T” and the “Queen of the Silver Camps”, who shed light on the weary souls of the miners, came to symbolize the micro-brewer’s fountain to quench the parched.

Miners; Prairie Doves; Outlaws and Undertakers. Wyatt Earp, feared for his quick draw; The Woman in Red who was murdered in a crime of passion at the Mizpah Hotel–and who's ghost remains; the "soon to be mayor" put on ice in a cast iron tub when he passed a few days prior to the election, to claim he was still alive when the results came in–in order to secure his running mate the seat. There was no end to the tales of Tonopah–home of the craft brewery.
package design
The impact of posters supersedes that of electronic devices for their sheer scale alone. We jump at the chance to bring them back to environments, in this case with the silkscreen technique of the times.
graphic design
portfolio